Fashion Fame

With Burberry Fall Winter 2010 Ad Campaign, Fashion goes 3-D. Burberry launched interactive digital ad campaign for Autumn Winter 2010. This time, Transformers 3 star Rosie Huntington-Whiteley is also part of Burberry campaign. Shot by Mario Testino, Burberry Fall/Winter 2010 collections by Burberry Prorsum, Burberry London, Burberry Brit and Burberry Accessories collections are presented in a very stylish and digital way.

Along with Rosie Huntington-Whiteley, Burberry Ad Campaign Autumn Winter 2010 also features Thomas Penfound, Seb Brice, Douglas Booth, Nina Porter, Sam Rollinson, Charlotte Wiggins, Caspar Smyth, Gwilym Gold, Rory Cottam and Samuel Fry.

Burberry is known for capturing British Faces in ad campaign but this one comes with a difference. This campaign comprise of 14 motion responsive images and 6 videos that can be manipulated on their website. It will allow users to select and control the view and perspective of the campaign, cast and products as images can be clicked, rotated, paused and dragged 180 degrees.

Also Check out, Burberry Ad Campaign Spring Summer 2010.

‘This campaign protects our authentic and timeless heritage and evolves the modern way in which we communicate that,” Bailey explains. “The Burberry campaigns have always been characterised by the dynamic British cast and I wanted to express the individuality and the energy behind each of their different creative expressions. Burberry was founded on innovation and outerwear and I want anyone who sees the campaign not just to see images, but to feel a part of what we have created; connecting people through technology, music, the collections, the attitude, and the emotion captured.”

Burberry 3-D Ad Campaign will officially launch globally in July 2010. Visit burberry.com and check out Burberry AW2010 collection with 3-D effect.

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